Case Study

From struggle to success, Air Outreach delivered dependable results. "How we transformed lead generation for our client grappling with consistency"

Background

The client is a company that creates loyalty programs for businesses worldwide. They offer complete loyalty solutions, ready to implement, to help businesses retain customers and build loyalty.

Category

Agency | Professional Services

Location

India

Duration Of Engagement

18 months and still active

Average Deal Size

5000$

Goal Of The Engagement

Generate Sales leads, Quotes & Meetings

Marketing Channels

Email & LinkedIn

Ideal Customer Profile

HR & Talent Acquisition Department at Tech Companies 

Probelm They Solve

Client provides rapid hiring solutions for challenging tech projects

Target

100 - 2500

What was their problem

The client grappled with constructing a dependable lead generation engine capable of delivering leads consistently. They aimed to establish a reliable system to sustain a steady flow of potential prospects for their business. Seeking a solution, they turned to Air Outreach, hoping to find expertise and strategies to overcome their challenges and achieve their lead generation goals.

What client wanted

  • The client needed a vendor with deep industry expertise.

  • They sought a partner capable of expanding their outreach infrastructure.

  • They required a vendor able to conduct rapid growth experiments and devise holistic growth strategies.

Solution

Air Outreach initiated a comprehensive strategy, starting with strategic consultations to understand the client's business, target audience, and competition. We utilized our email marketing expertise to design custom email campaigns, tailoring messages to specific audience segments.

Through optimized content, Air Outreach effectively communicated the client's value propositions, engaging potential clients. With advanced analytics, we tracked campaign performance, making data-driven optimizations to ensure maximum ROI and sustained growth.

Data (Mothly)

Accounts
5000
Prospects
10000
Touch Points
4
Emails Sent
40000

Score (Monthly)

Open Rate
60 %
Response Rate
4.15 %
Interested
20 %
New Deals
20

Results

The collaboration with Air Outreach yielded significant results, the client experienced a substantial increase in brand visibility and market presence, effectively reaching a wider audience of potential clients which resulted in higher levels of customer engagement, with increased interaction and interest in the client's loyalty solutions.

Outcome (Monthly)

Qualified leads
50
New Deals
20
Qualified Opportunities
13
New Clients
3

Some of the top leads that we acquired:

Company Name Job Title
The Oberoi Group
Head Of Operations
The Leela Palaces
Chief Marketing Officer
Hyatt Hotels
Loyalty Manager
Caterpillar Inc.
Marketing Director
AGCO
Loyalty Manager

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