Case Study
How we helped a Staffing Company generate over 45+ SQL's, acquire 3 new clients 20 new deals leveraging intent data monthly.
Background
The client is a new gen staffing company, that specializes in niche talent recruitment. The company's hiring model solution makes it easier for tech companies to save time finding skills for their challenging tech projects.
Category
Agency | Professional Services
Location
India
Duration Of Engagement
18 months and still active
Average Deal Size
5000$
Goal Of The Engagement
Generate Sales leads, Quotes & Meetings
Marketing Channels
Email & LinkedIn
Ideal Customer Profile
HR & Talent Acquisition Department at Tech Companies
Probelm They Solve
Client provides rapid hiring solutions for challenging tech projects
Target
100 - 2500
What was their problem
The client wanted to build a lead generation engine that could consistently perform month over month. They had a limited understanding of setting up a scalable outreach engine.
The client had also established an in-house marketing team to reach prospects. However, this marketing strategy had not delivered the desired results with the client only getting responses or leads that the company struggled to close.
The company decided to outsource lead generation services to a reliable partner that could leverage email marketing & intent signals to drive funnel leads into the pipeline.
What client wanted
-
To expand its customer base and form new alliances with new tech enterprises.
-
They wanted a vendor that can scale their outreach infrastructure
-
Wanted a vendor that understood email deliverability & data management
Solution
Air Outreach's team understood what the client needed and the problems they faced. Through thorough analysis of the client's present and past customers, we strategized to empower their sales force by focusing on companies experiencing the most pressing pain points and requiring their solution.
We examined intent indicators of companies & crafted personalized message based on the intent topic.
Our effective approach is to look at public signals like job openings, changes in employee numbers, social media growth, website traffic, new partnership news, funding/investment and the technology used by the company.
Results
After partnering with Air Outreach, the client was able to achieve significant growth in their business. By leveraging Air Outreach's expertise in B2B lead generation, they were able to generate quality marketing qualified leads with each lead being highly targeted and qualified. Air Outreach team worked closely with the client to develop a customized lead generation strategy that was tailored to their specific needs and target market.
Some of the top leads that we acquired:
| Company Name | Job Title |
|---|---|
|
OLA |
Talent Acquisition Specialist |
|
Sulekha |
HR BR |
|
Cinntra |
HR Director |
|
Cialfo |
Talent Acquisition Manager |
|
Examly |
VP HR |
Case Studies
POS Software Company
Read how Air Outreach helped a Restaurant POS Software company generate over 33 product demo.
Social Capital Payment Management Company
Read how Air Outreach helped an Influencer Marketing Company book over 45 sales meeting with top Ecommerce Brand Founders
Energy Management Company
Read how Air Outreach helped an Energy Management Company book 15+ demo meetings in just 2 months.